Funny Israeli Commercials: John Cleese Authorizes Air Strike While Eating Chocolate Spread

It's been awhile since we last posted a funny Israeli commercial, but this week we found a new one featuring Monty Python veteran John Cleese in the role of a Western general discussing possible air strikes against an unnamed target.

The commercial is getting lots of publicity in Israel. As Gabe Fisher wrote in The Times of Israel,

...in a new Israeli commercial, the British comedian and former Monty Python member appears to approve a strike on the Islamic Republic, along the way promoting Sababa Egozim chocolate-hazelnut spread.

The commercial, released on YouTube Thursday, features a group of Israeli military leaders entreating a trio of Western generals, led by Cleese as “General Rogers,” to approve an attack on an unnamed target, saying they “will be in and out in 33 minutes” and that “we have the right to defend ourselves!”

Cleese then takes a taste of a conveniently-located container of the sweet spread and dryly says “Sababa Egozim,” which the Israelis take as permission to order a strike.

“Sababa” means “cool” in Israeli slang (taken from the Arabic, like many Hebrew slang words) and “egozim” are “nuts.” Put together, though, the term is slang for “super cool” or “hell yeah.”

Enjoy!

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